Muscat Hills International Development is pleased to welcome El Turco, a first-of-its-kind dining concept, to Business Tower 1 with the opening of its 3,000+ square foot flagship restaurant. The launch marks a significant addition to the evolving culinary landscape of The Boulevard by Muscat Hills, reinforcing its position as a destination where premium lifestyle, commerce, and dining intersect.

Founded by Mr. Mustafa Yelchin, El Turco introduces a distinctive culinary experience that brings together the richness of authentic Turkish cuisine with the theatrical flair of Brazilian-style churrasco. From premium cuts of beef, lamb, and chicken to the celebrated Turkish breakfast culture, the flagship outlet is designed to deliver both depth of flavor and an immersive dining atmosphere.

Further underscoring his confidence in the Muscat Hills ecosystem, Mr. Yelchin has secured two additional retail units within Business Tower 1, totaling over 8,000 square feet. Once completed, these new outlets will introduce two entirely new F&B concepts, each offering a unique dining experience distinct from El Turco.

With this expansion, Mr. Yelchin’s culinary portfolio will span the entire Boulevard-facing frontage of Business Tower 1, creating a continuous, vibrant F&B destination that enhances footfall, activates public space, and elevates the overall visitor experience.